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Nigeria remains one of the most dangerous places in the world to give birth and to be born. According to UNICEF, a woman’s chance of dying from pregnancy and childbirth in Nigeria is 1 in 13.

One of the underlying causes of the high maternal and infant mortality in Nigeria includes limited availability of timely and reliable health information for decision-making and poor access to and use of health facilities. In addition, there remains a lack of collective community knowledge for safe and healthy pregnancy.

Most obstetric complications could be prevented or managed if women had access to a skilled birth attendant – doctor, nurse, midwife – during childbirth.

Pregnant women and mothers may delay seeking care or taking appropriate preventative or curative action.They may not be able to access appropriate health services or they may access health facilities unnecessarily thereby increasing the load on the already overburdened health system.

Knowing where to go for care and when is important to ensuring the survival of a mother and her newborn child. Mamalette aims to increase knowledge and improve health seeking behaviour among pregnant women and women of child-bearing age.